Case Study - Jersey Shore Credit Union + Reviews UP

How Reviews UP Transformed Online Reputation and Boosted Member Growth

Overview

Jersey Shore Federal Credit Union, serving members across Atlantic and Cape May Counties in southern New Jersey, partnered with Reviews UP to enhance their online reputation, strengthen brand credibility, and improve member acquisition. With four branch locations open to the public, the credit union recognized the growing importance of online reviews in influencing consumer decisions and search rankings.

The Challenge

Before using Reviews UP, Jersey Shore Federal Credit Union faced:
 
  • Limited online review presence across multiple locations
  • Missed opportunities for search visibility and organic traffic
  • Lack of a structured process to capture real-time member feedback
They needed a reputation management platform that could streamline review generation, amplify social proof, and improve SEO rankings — all while making the process simple for staff and members.

The Solution

By implementing Reviews Up’s technology stack, including branded member engagement touchpoints, review request cards, and website widgets, Jersey Shore FCU transformed its reputation strategy.
Key features deployed:
 
  • Branded Touchpoints & Cards – Simple, member-friendly engagement tools for requesting reviews in-branch and during digital interactions
  • Automated Review Requests – Integrated workflows to drive consistent review generation
  • SEO-Boosting Review Widgets – Display of authentic member feedback directly on the credit union’s website to improve search rankings
  • Centralized Dashboard – Streamlined monitoring and response management for all four locations

The Results

Since implementing Reviews UP:
 
  • Nearly 200 new reviews added across four locations
  • Significant SEO gains – Jersey Shore now regularly ranks at the top of Google for searches like “best credit union in South Jersey”
  • Improved conversion rates through stronger social proof and reputation signals
  • Increase in new member acquisition driven by higher visibility and trust

Quote from Jersey Shore FCU

“Reviews UP has made it incredibly easy for us to collect reviews and manage our online reputation. The branded touchpoints and member cards make the process simple and professional, and the results speak for themselves — our brand prestige has never been stronger. We’ve seen amazing growth in search rankings, and the platform has given us a competitive edge in South Jersey.”
— Garrett Garcia, Marketing Manager, Jersey Shore FCU

Key Takeaways

  • Ease of Use: Streamlined review collection process
  • Brand Prestige: Enhanced trust and credibility through authentic member reviews
  • SEO Impact: Higher visibility for local searches and competitive keywords
  • Business Growth: Increased new member acquisition tied to improved online reputation