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Case Study New Tripoli + Reviews UP

How New Tripoli Bank Amplified Their Growth with Reviews UP

Overview

New Tripoli Bank, a trusted community institution in eastern Pennsylvania, partnered with Reviews UP to enhance their online reputation, increase visibility across search channels, and streamline the process of collecting valuable feedback—even from customers without Google accounts.

Since launching with Reviews UP, the bank has experienced significant growth across all locations, increased digital engagement, and improved performance in both human and AI-driven (agentic) search environments.

Challenge

While always providing excellent customer service and having a strong presence in the community, New Tripoli Bank faced hurdles that many financial institutions encounter:

  • Limited public review volume across locations
  • Reaching customers without Google accounts
  • Integration between positive feedback and website conversion strategies
  • Opportunities to extract deeper marketing insights from current and prospective customers

Solution

With Reviews UP, New Tripoli Bank was able to:

  • Deploy branded review invitations via text, email, and QR code to increase review participation
  • Enable customers without Google accounts to leave public feedback via Reviews UP’s open review platform
  • Embed live review widgets on their website, delivering real-time trust signals to both visitors and search engines
  • Implement 1-minute surveys to gather marketing data from both new and existing customers

Results

  • 70+ new public reviews collected in just the first few months
  • Significant increase in visibility for branch-level searches like “best bank near me” and “top community bank”
  • Enhanced online trust and relevance, now appearing more frequently in AI-powered agentic search results
  • Review widgets now contribute directly to increased website conversions and goal completions
  • Deeper customer insights via short, strategic surveys now fuel marketing and CX improvements

Client Testimonial

“A great and user-friendly marketing tool. Reviews UP makes it easy and convenient for both us and our customers to give and receive feedback!”      — Chelsea Grohgans, Project Specialist, New Tripoli Bank

Conclusion

By using Reviews UP, New Tripoli Bank has transformed its reputation strategy into a powerful marketing engine. Their team now effortlessly captures authentic reviews from every segment of their customer base, builds stronger authority online, and converts digital interest into measurable growth.

This case illustrates how even well-established community banks can scale customer engagement, improve visibility, and drive outcomes in the evolving world of agentic search and AI-curated experiences—with the right partner and tools in place.